(15 May 2025)
ASSOCIATED PRESS
Lviv, Ukraine – 15 May 2025
1. Various of lion sculptures (symbols of the city of Lviv), located at the entrance to the City Hall, being dressed in traditional embroidered shirts (vyshyvankas)
2. Various of woman taking selfies by statue
3. Tram pulls up on Lviv’s Central Square
4. SOUNDBITE (Ukrainian) Tetyana Sukach, tram driver:
"All our drivers are wearing vyshyvankas today. We try to look good so that passengers enjoy riding with us."
5. Tram pulls off
ASSOCIATED PRESS
Lviv, Ukraine – 13 May 2025
6. Yuriy Melnychuk’s studio. He lights candles on a traditional Ukrainian trijtsia (a type of candelabrum)
7. Various of students and Yuriy who examines embroidery samples. They discuss various techniques and choose what to embroider today.
8. Various of Yuriy and his students embroidering star-shaped patterns using satin stitch
9. SOUNDBITE (Ukrainian) Yuriy Melnychuk, folk art master, ethnologist, collector:
"We have around 30 embroidery techniques. And based on those 30, we create around 300 stitches. It’s a great treasure, a whole technology. It speaks to the powerful culture rooted in our people. Not many nations in the world possess such a rich embroidery heritage."
10. Close of embroidery
11. SOUNDBITE (Ukrainian) Yuriy Melnychuk, folk art master, ethnologist, collector:
"The oldest ‘rushnyk’ (towel) in my collection, and hence the oldest embroidered artefact, is this one from the Poltava region, dating back to the late 17th – early 18th century."
12. Close of embroidery
ASSOCIATED PRESS
Lviv, Ukraine – 14 May 2025
13. Various of a lecture by Leonid Martynchyk, ethnographer, lecturer, fashion expert on traditional vyshyvankas, Ukrainian ceramics, and jewellery
14. SOUNDBITE (Ukrainian) Leonid Martynchyk, ethnographer, lecturer, fashion expert:
"There is no village, region, or town in Ukraine without embroidered shirts — the whole country is embroidered. And during such a time of a cruel, bloody war, when they’re taking not only lives but also our culture, you want to hold on to it, to stop this."
15. Close of Martynchyk’s shirt
ASSOCIATED PRESS
Lviv, Ukraine – 13 May 2025
16. Yaryna Kapitan, anchor at “Pershyi Zakhidnyi” TV channel, preparing for a broadcast. She’s being made up by Anastasiia Spodarko. They talk about their vyshyvankas — where they come from, who made them, and how each of them chose their shirt.
UPSOUND (Ukrainian) Anastasiia: "Wow, you look stunning, that vyshyvanka is gorgeous!"
Yaryna: "By the way, it’s a designer piece by our own (Ukrainian designer) Liudmyla"
Sidova. "They say she’s now in the UK reviving vyshyvanka production there. And yours?"
Anastasiia: "Mine is from Hutsulshchyna, embroidered by a craftswoman in the Carpathians. The moment I saw it, I fell in love."
Yaryna: "See, yours is vintage."
Anastasiia: "Yes, I’ll pass it on to my child — it’ll become a family heirloom."
17. Close of Yaryna having makeup applied
18. Mid of Yaryna and Anastasiia chatting
19. Close of embroidery on Anastasiia’s shirt
20. Wide of Yaryna and Anastasiia in studio
21. Close of embroidery on Yarna’s shirt
22. Yaryna Kapitan greets viewers at the beginning of a special broadcast dedicated to Vyshyvanka Day. UPSOUND: (Ukrainian), Yaryna Kapitan, anchor at “Pershyi Zakhidnyi” TV channel "Vyshyvanka Day in Ukraine — you’re watching Pershyi Zakhidnyi. My name is Yaryna Kapitan, welcome."
23. Various of Yaryna in studio
STORYLINE:
LEADIN:
The embroidered shirt – or vyshyvanka – is a talisman, a marker of identity, and a cultural heritage of Ukrainians.
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