Why Applebee’s is struggling while Chili’s thrives

America has a new favorite grill and bar chain. For the first time, Chili’s overtook Applebee’s in U.S. systemwide sales in 2024, according to Technomic. It’s part of a downward trend for Applebee’s as it continues to grapple with declining sales and its owner, Dine Brands, works to get back to growth.

Author: CNBC
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News post in July 14, 2025, 6:04 pm.

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