Jane Birkin’s original Hermès bag sells at auction for 8.6 million euros

(10 Jul 2025)
ASSOCIATED PRESS
New York – 10 July 2025
1. SOUNDBITE (English) Nandini Gupta, social video producer:
“Get this fashion lovers — the first Birkin handbag ever made has sold for a record 8.6 million euros or $10.1 million at an auction in Paris.”

ASSOCIATED PRESS
Paris – 10 July 2025
2. Various of the original Birkin Bag being put on display ahead of Sotheby’s auction

ASSOCIATED PRESS
New York – 10 July 2025
3. SOUNDBITE (English) Nandini Gupta, social video producer:
“The huge amount crushed what auctioneer Sotheby’s had said was the previous auction record for a handbag — $500,000. The bidding started at $1 million euros and quickly skyrocketed, with telephone bidders fighting it out until the end.”

ASSOCIATED PRESS
Paris – 10 July 2025
4. Various of the original Birkin Bag being put on display ahead of Sotheby’s auction

ASSOCIATED PRESS
New York – 10 July 2025
5. SOUNDBITE (English) Nandini Gupta, social video producer:
“So, how did the Birkin bag become such a desired fashion accessory? The bag was born on a London-bound flight in the 1980s.”

ASSOCIATED PRESS
ARCHIVE: Venice – 7 September 2009
++4:3 FOOTAGE++
6. Various shots Jane Birkin posing on red carpet at Venice Film Festival
7. Various shots Jane Birkin signing autographs and walking back towards carpet holding handbag

ASSOCIATED PRESS
New York – 10 July 2025
8. SOUNDBITE (English) Nandini Gupta, social video producer:
“Actor Jane Birkin, who the bag is named after, asked the then-head of Hermes why they didn’t make a bigger handbag and sketched out on an airplane vomit bag the sort of hold-all that she would like. An example was then made for her, and she agreed when Hermes asked whether it could commercialize the bag. The subsequent commercialized version of Birkin’s bag went on to become one of the world’s most exclusive luxury items, extravagantly priced and with a years-long waiting list.”

ASSOCIATED PRESS
New York – 28 May 2024
9. Pan of handbags set for auction
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