Buy now, pay later plans are emerging as a popular alternative to credit cards. According to eMarketer, an estimated 86.5 million Americans used these loans in 2024, with the number projected to rise to 91.5 million in 2025. While consumers are embracing the trend, big banks and financial institutions remain cautious, seeing it as a direct threat to credit cards and a challenge in tracking borrowers’ credit histories.
Chapters:
0:00 Introduction
1:47 Rise of ‘buy now, pay later’
4:19 Credit card profitability
6:42 Borrower’s credit history
9:37 What’s next?
Produced by: Jeff Huang
Edited by: Andrea Miller
Graphics by: Jason Reginato
Managing Producer: Anuz Thapa
Senior Director of Video: Lindsey Jacobson
Additional Footage: Getty Images, Affirm
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Why Americans Love ‘Buy Now, Pay Later’ — And Banks Don’t
Author: CNBC
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News post in September 14, 2025, 6:04 pm.
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