(30 Apr 2024)
ASSOCIATED PRESS
Malmö, Sweden – 29 April 2024
1. Various of “Waterloo” record
2. SOUNDBITE (English) Mia Segolsson, general manager, Polar Music:
"It started with Waterloo. And then there’s so many of the Eurovision contestants that love ABBA. So, they have been around all the time and they’ve just getting bigger and bigger. So, I think this is the happy music that combines (unites) everyone. And there are so many fans. And many of them will be here in Malmö, so that’s why we’re here now, to celebrate the 50th anniversary."
3. Pan left of sign, reading “Mamma Mia! The Party”
4. Singers performing
5. SOUNDBITE (English) Mia Segolsson, general manager, Polar Music:
"We gather all of the entities that works with ABBA at the moment. And it’s Polar Music. It’s ABBA Voyage. It’s Mamma Mia! The Party. It’s Mamma Mia! And it’s ABBA The Museum. So, we are showcasing every part of the ABBA World right now. So, we work closely together. So, this is an opportunity for us to show all the fans what we’re doing."
6. Various of ABBA “Waterloo” outfits on display at ABBA World experience
7. Various of boots worn by Benny Andersson at 1974 Eurovision Song Contest
8. Various of Dolce Gabbana outfits for ABBA Voyage
9. SOUNDBITE (English) Mia Segolsson, general manager, Polar Music:
"You can see, actually, Benny’s boots that he wore on stage when they won with Waterloo. And you can also see the original costumes from ABBA Voyage, Dolce Gabbana costumes. And you can also see parts from Mamma Mia! shows and, yeah, bits and pieces."
10. Various of ABBA lights
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